Summary Overview

When surveyed in late 2019, AmCham China membership from the retail & distribution industry expressed confidence about their future market growth in China but concern about increasing competitive pressures. 90% of respondents expect positive industry growth in 2020 vs. 2019 (largely due to a rise in domestic consumption and an increasingly sizable and affluent middle class). 

This 40-page report explores the insights and implications for the retail industry drawn from the industry-specific data of the 2020 BCS Report.

Across its 40 data-driven pages, the report focuses on six main areas, including:

  • Executive Summary
  • 2019 Performance Snapshot
  • Business Climate Challenges and Investment Outlook
  • Regulatory Environment
  • Innovation
  • Policy Perspectives

This industry report is free for all members. If you are an AmCham China member and would like access to this report, please email If you are not yet a member and would like to get access to all 16 industry reports, plus many other benefits, please contact our Membership team at

For non-members, this report can be purchased for 350 RMB. To purchase this report, click the button below.