Our Audience

Across all channels, AmCham China connects with business leaders, decision makers, and government entities from across Greater China, and beyond into the global community. 

Our audience seeks actionable information and insights to enhance their operations and improve the way they do business. In AmCham China, these heads of industry and global leaders find a reputable source of guidance, resources, and opportunity.

Through sponsorship and advertising with AmCham China, you can tap into this audience through a variety of channels, and a platform known for its authority, reputability, and quality. 

Covered by All Channels

Tap in to AmCham China’s multimedia channels to reach our 4,000+ members and beyond.

  • Online
  • Print
  • Onsite

Corporate Partner Program

The AmCham China Corporate Partner Program (CPP) is a premium offering designed to serve a range of corporations, local governments, and business entities such as industrial parks, by providing access to AmCham China’s powerful platform of branding, advertising, sponsorship opportunities, and business connections.

For domestic Chinese companies, organizations, and governments not eligible for AmCham China corporate membership, the CPP provides an elite opportunity to engage and be a part of one of China’s most vibrant international business communities, giving you access to the audiences and stakeholders you need to grow in China, and internationally.

The CPP is limited to 9 companies and provides enhanced visibility in Chamber activities and communications across our numerous platforms.

Covering All Dimensions

Download the 2019 Policy + Brochure

Policy Archives

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The AmCham China Quarterly

With the motto “Executive insights, interviews, and intelligence for business in China”, AmCham China’s Quarterly magazine taps into the wealth of expertise and perspectives stemming from our members to provide a window into the industries, policies, and developments surrounding business in China, US-China relations, and the cutting edge of corporate innovation around the globe.

Tap into the Quarterly’s audience through internal ads, or by featuring your company or executives in a thought leadership article.

Website Advertisements

AmCham China’s website is the hub of member interactions, and provides critical resources on advocacy, business intelligence, events, brands, and jobs.

Traffic

30,000+ visits per month
60,000+ page views per month

Frequency

Updated daily

Audience

Most influential business leaders in China

Promotion

Content cross-promoted on WeChat, LinkedIn, and other channels

Weekly Bulletin

The Weekly Bulletin is a popular, far-reaching weekly newsletter with a long history and loyal readership. It wraps up the best of latest news and developments from the Chamber, exclusive interviews, multimedia content, events, jobs, and much more.

  • Audience
    • 4,000+ members
    • 20,000+ subscribers
  • Frequency: Every Friday
  • Circulation: ~80,000 per month

WeChat

Designed primarily to target our growing number of Chinese-speaking members, AmCham China’s official WeChat channel provides an attractive option for companies. Customized content using the very latest formatting technologies, including HTML5, can appear directly on the phones of our 12,000+ followers. Our WeChat channel is also a great way to expand your reach with shareable content.

Dedicated Posting

  • Audience: 12,500+ followers
  • Frequency: Every Thursday
  • Circulation: ~50,000 per month

Single Slot

Banner Ads

Events Tracker (e-newsletter)

The weekly Events Tracker newsletter is a notification of upcoming events in the next two weeks that provides ample opportunity to reach some of AmCham China’s most engaged members and followers.

  • Audience: 11,000+ followers
  • Frequency: Every Monday
  • Circulation: ~45,000 per month

Email Direct Marketing (EDM)

Tap directly into AmCham China’s audience with tailor-made email campaigns. You provide the content, we bring it to life and place it in front of the most relevant target groups for your message, products, or services.

Customize your content and design, then let us bring it directly to our audience.

  • Audience: 22,000+ recipients

Signature Event Sponsorships to Showcase Your Community Leadership

Throughout the year, AmCham China holds a variety of signature events covering an assortment of industry- and function-specific topics that play host to hundreds of attendees from the business community, and US and Chinese governments.

Display your community leadership by sponsoring our signature events and put your company and brand at the forefront of the business community.

Government Affairs Conference

(March)

First organized in 2015, the GA conference is platform for exchanging government affairs insights, analyzing current economic and political trends, sharing foreign enterprises’ challenges and opportunities in China, discussing the values of government affairs in China, and sharing best practices.

View Past GA Conferences

2019

2018

2017

Women Economy Summit

(March)

The annual Women Economy Summit is the largest gathering of women leaders in the AmCham China community, with a mission to raise awareness of the key role women play in global economic development. The Summit highlights the importance of supporting women leaders and entrepreneurs through cutting-edge trends and best practices.

View Past Women Economy Summits

2019 

2018

2017

American Ball

(May)

As the social event of the year for hundreds of attendees, the American Ball is a yearly tradition that is equally important for improving the lives of thousands of people in communities throughout China. From 2003-2018, the American Ball and AmCham China members have generously raised over 14 million RMB for China-based charities. 

View Past American Balls

2019

2018

2017

HR Conference

(June)

Over the past two decades, our annual HR Conference has provided a key platform for AmCham China members and the broader HR community in China to benchmark trends and share insights about cutting-edge innovation in talent acquisition and retention, organizational development, employee engagement, and the creation of improved value for business growth.

View Past HR Conferences

2019

2018

2017

4th of July Celebration

(July)

Every year, AmCham China proudly hosts members, their families, friends, and the greater community for one of the largest 4th of July celebrations in China. Together, our community, including hundreds of attendees, celebrates American independence together with live entertainment, food, games, and more. 

View Past 4th of July Celebrations

2019

2018

2017

T&I Summit

(September)

The T&I Summit is an annual signature event launched in 2018 under AmCham China’s Technology and Innovation Initiative. This full-day conference is a valuable platform for corporations to exchange cross-sector best practices and innovative solutions for the application of disruptive technologies in varied industries and corporate functions.

View Past T&I Summits

2019

2018

Annual General Meeting

(November)

Each year, our members, friends from the community, and partners from the US Government gather to celebrate the great successes we have achieved over the year, and celebrate the cherished contributions our members have made to AmCham China and the business environment here. Most importantly, we come together to appreciate the partnerships, knowledge, and friendships within the AmCham China community.

View Past Annual General Meetings

2019

2018

2017

Appreciation Dinner

(December)

The Appreciation Dinner is an annual event held to thank Chinese and US government officials for their support of US companies in China and to celebrate collaborative relationships. The occasion provides member company executives with an invaluable opportunity to network with hundreds of attending government officials who are supportive of AmCham China’s work and are crucial to furthering the cause of American business in China.

View Past Appreciation Dinners

2019

2018

2017

Member-to-Member Events (M2M)

Showcase your company, enhance your brand!

The M2M is AmCham China’s commercial event platform. It is sponsored by companies who are seeking to share the latest information about their products, services, technologies, or expertise with fellow AmCham China members.

  • Format: Designed by Sponsors
  • Audience: Free to all members and their employees
  • Promotion: AmCham China’s general membership – 12,000+ individuals

Need More Sponsorship Information? Email Connie Zhao at czhao@amchamchina.org!